1.    Lead Generation:
o    Research and identify potential leads through various channels e.g., LinkedIn, industry events, databases.
o    Develop and execute strategies to reach potential clients via email, phone, and social media.
2.    Lead Qualification:
o    Engage with potential clients to understand their needs and determine their interest in our products/services.
o    Qualify leads based on predetermined criteria and set up meetings for the sales team.
3.    Pipeline Management:
o    Maintain an organized pipeline of prospects using CRM tools.
o    Track and report on lead generation activities and results.